A Day In The Life of Alyssa

 When it comes to selecting a mannequin style for your store, it can be challenging, but yet also very rewarding. There is quite a variety of different types and each one can bring in its's own aspect of retail to help boost your customer experiences. While selecting a mannequin style for a boutique store, it's best to utilize a realistic mannequin  because it allows shoppers to get the feel for the entire outfit(s) instead of just small aspects of it. Often, boutiques will have a variety of wearable merchandise, that includes jewelry, headwear and glasses. By using realistic mannequins, you can display the entire ensemble. Many realistic mannequins have wigs that you can style accordingly to your desired style and can help encourage shoppers to get the entire look.    Headless mannequins  are a great option for mass merchant stores because they do not express any emotion and are often very basic. Mass merchant stores often mass produce clothing and other mercha...

After watching the video for Barr Display, I realized how much thought and effort goes into selecting the displays for a retail store there really is. There are so many different options to choose from for each category including size, shape, and colors. Your goal is to draw in your target market before they even step foot into your store, and by giving them an exceptional experience you can encourage them to want to come back to shop with you again. For displaying clothing, it’s important to consider how you want your customers to view the merchandise and the effects of the displays. For an upscale clothing store, it would not be wise to have “cheap” plastic looking hangers since you are trying to promote a pricier brand. Utilizing a nicer hanger for clothing such as the wooden ones would present your brand much more effectively. You can also utilize shelving units to display your merchandise, but it is important that if you are going to select high shelving units, to not display ...